Last week we participated in Expocam in Montreal, another great show put on by the folks at Newcom Media. Attendance was great and we got to meet with many potential drivers as well as check out a lot of new trucking technology. It was also interesting for me to see all the different types of media that were covering the event. Many suppliers and exhibitors were posting updates on Twitter and Facebook but I did notice that some more traditional media sources were also on site. Trucker Radio, Truck Stop Quebec and Trucker TV were all on site doing interviews and gathering information for their shows. It was nice for me to see that we in the Trucking world are embracing the new yet still using traditional media. Our Industry has a wide range of people from many demographics and we need to use all of these methods to share information. The trucking Industry has so much to offer and I encourage anyone I can to look at our industry as a viable career.

Geoff Topping, P.Log
Geoff Topping is the Director of Recruiting and Retention. You can leran more about Challenger Motor Freight Inc by visiting their website at www.challenger.com